Binding

The Binding on these books are absolutely beautiful. Of course they are the Lord of the Rings Trilogy. I love how they perfectly match up artwork wise. I love when book bindings do have decorations on them. They make books seem old and important especially since people rarely buy books anymore with all the technology we have. Its good to still appreciate books (:

Branding

After project 3, I have noticed myself really paying attention to the fonts in name brands. Its funny because I've notices that some of the most expensive brands have the most simple fonts. But at the same time none of these companies were easy to just come up with a typographic identity. After going through project 3 I now know that. I am staring at this picture thinking of how cool it could be to know that you came up with the typographic identity for a big fashion company like Kate Spade. I love this picture. It is showing two different types of typography, the brand name itself and the font used on the necklace. 

For my advertising class we needed to come up with an out of home ad for a company called San Francisco City Guides. It is a non profit that gives free walking tours around San Francisco. Here I used the subway napkin idea & tweaked it a little bit. When I was designing this it took me longer than I expected because I kept playing around with the typography and the kerning. I wanted everything to line up. I feel like if I didn't take this class than I wouldn't be able to change it to how I want it to look like. I am very happy with my final project of these napkin ads.

Powerful Typography

In time for Finals

Came across this picture on Pinterest. I thought that it was good especially because we have our final coming up. This way you can have a short one page study guide. Although before this class I didn't cafe about the "body parts" of font, but now that I know it I do really believe that it really helps with advertising. I do feel more confident in picking fonts for different themes. I remember in he beginning of the semester we all went around the class saying what we wanted to learn in this class. I admittedly was thinking in my head that this class was unnecesery and we shouldn't have to take it for our major. HOW I WAS WRONG. I am surprised with how much I feel like I have learned just about the importance of all the different fonts. I have been using the techniques I use in other classes as well. I said in the beginning of the semester that I want to learn how to show emotion through font and although I still can't say that I know how to do that 100%, I can do it to the best of my knowledge and feel more confident than I ever have before. I have also really enjoyed how we are so comfortable around each other as a class. We are able to have fun and still give each other helpful feedback.  

Kindle Fire Ad

Here is the new Kindle Fire ad. When I was watching TV & first saw this I immediately thought of our Typography class because this was also right around the time we were presenting for project one, History of Typography. In this video I thought they did an excellent job generally showing how type has evolved throughout the years into the technology we have today like the Kindle Fire, which you can read on. Font has always had the sam purpose which is to have someone read whatever you are scribing.   Present day there are so many ways to just write and it's so easy to get large amounts of people to read what you want them to. It is highlighting how important just typography, words and our language is so important. 

Walt Disney

I was trying to look for the Disneyland font typographic manual, but Matthias reminded me that it will probably not be on the internet and I'd most likely have to pay for it because Disney is the BEST COMPANY EVER! (: Anyway, I stumbled upon this video. I loved how every word that Walt Disney himself said was perfectly illustrated just in the font and the color that they used. Since we are working on project 3, I am thinking about the lable and the type of font they use. I love the Disneyland the font. It is so iconic, just like how I talked about in my first blog entry. I hope one day Disney font will be on my business card!

Rare Book Room

Today we went to the rare book room. It was after Matthias and I had already presented our History of Typography presentation for the class. When I saw the book produced from the Kelmscott Press I immediately knew that it was made there. I could tell from the designs in the book that it was Morris' designs. It was cool to see the actually printing because it was one of the topics that I had to research. Finding information on the Kelmscott Press was pretty easy compared to the other topics we needed to research and after looking at the original I can see why. The pages were even more beautiful when I saw them in person. I can't believe that he designed every book like that. Morris loved Medieval art and you can tell from his designs that the 15th century is what inspired him.

I really enjoyed going to the rare book room. Although I felt that I had to be very very careful about things that I touched. I think that going there was a good experience because I probable wouldnt have gone in otherwise.

This piece struck to me because these are all real places from the birds eye view from the satelites. It is called Google Maps Typography because these pictures are taken from google maps. You can make out every letter although they are man mad places. What if this was done on purpose? I think that it is more amazing that they are made on accident and just found. This makes me think that font isn't just about a formula or every letter looking exactly the same. Font can be beautiful even when you're not trying to write with it.

INK

I've always wanted to get a tattoo, but I never knew what I wanted. I knew that I wanted a quote or a word, buy another factor that I always thought of was what kind of font would I use. I know that sounds stupid because it is a tattoo, but if i am permanently inking my body, I want the font to show my kind of personality as well. I love the cursive used in this tattoo. It doesn't seem to handwritten where it looks like I just wrote in on my body myself, but it looks like a sweet font, small and cute. I want a font that shows my personality.

It amazes me that one font can be so recognizable and used for years! Disneyland was first opened it 1955 and guessing by the price on the ticket, I would think that this ticket book would be around that same time frame. SO much has changed since then. Not only is there a second park next to disneyland but it is $100 to go for ONE day. Compare that to 3.20! Although that is different the font they used for Disneyland is still the same on the ticket you get today. This is one out of two signature disney fonts. They haven’t changed it since then either. This font is Disney’s personality and although it is not owned by Disney, it will always be associated with it. Reason 1938423987492 why i love Disney so much!